Jason DeRusha has, once again, taken his fame to a national level. How? By keeping it local, as usual. If anyone gets social media, it’s DeRusha. And Mashable is finally giving him due credit. In an exploration of how social media is taking the news local, Mashable credits DeRusha with “going local virally” with a meme that resulted in DeRusha Day. What started with a tweet transformed into a meme; “and then someone created a poster, another person launched a web site, and someone else started online petition devoted to the cause, which were all tweeted about. The end result? Sept. 21 was officially proclaimed DeRusha Day by the mayor’s office and a party marked the event.”
Go Jason!



4 Reader Comments
8:38 am
I wrote up all of my answers to Leah’s interview questions, in case anyone wants to read me go on ad nauseam about the power of social media when it comes to local news.
It’s on one of my blogs that I always forget I have.
8:45 am
^^The dude loves to self-promote. YOU HAVE TO GIVE HIM THAT.
9:07 am
Congrats, Jason!
@Patrick: But Jason ain’t no Julia Allison. For one thing, he has better fashion taste. His work also actually adds to the sum-total of world knowledge, i.e. people are smarter after getting a Good Question answered. For example, I never would’ve known there was scientific confirmation of a “second wind” had I not tuned in. (This would not be a wind of the breaking kind, btw.)
10:21 am
When people ask to interview me, Patrick, I always say yes.